We offer a range of web design services, from creating a single landing page to a complete revamp of your website. Our skilled team possesses the experience to develop custom, visually appealing landing pages that drive conversions and align with your current marketing tools.
Ask us how we can help take your website to the next level!
Website vs. Landing Page Design
Landing Page Design refers to the design and layout of a single web page that is created with the specific purpose of promoting a product, service, or offer.
A landing page is typically the first point of contact for a potential customer and is designed to provide them with enough information to persuade them to take a specific action, such as making a purchase or filling out a form.
Website Design, on the other hand, refers to the design and development of a complete website, including all of its pages, navigation, and functionality.
A website design project will often include the design of one or more landing pages, but will also encompass the overall look and feel of the website, its structure, and how it is organized and navigated.
A good website design should prioritize user experience, functionality, and aesthetics to achieve the desired goals and drive business results.
Why should you redesign your landing page?
Your conversion rate is low:
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A low conversion rate may indicate that your landing page is not effective. This could be because your website isn't communicating the value proposition clearly or guiding users toward the desired action.
Your bounce rate is high:
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A high bounce rate may suggest that visitors are leaving your website quickly. There can be many reasons why. Some of the main reasons are; the user isn't able to find what they are looking for, doesn't have engaging content, or the website is poorly designed.
Your website is not mobile-friendly:
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More and more people are using their mobile devices to search, browse, and visit your website. It is important to have a landing page that is optimized for phones and is touch-based navigation.
Your website design is outdated:
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A modern, visually appealing website helps to establish trust and credibility with your visitors. Helping you to improve the overall user experience and reduce bounce rate.
Importance of Optimizing Landing Page
To increase conversions: A well-optimized landing page drives more conversions by effectively communicating the value proposition. Making it easy to guide the user toward the desired action, such as filling out a form or making a purchase.
To improve the user experience: A user-friendly landing page can provide a better experience for visitors. Keeping them engaged and reducing the bounce rate.
To support marketing goals: Landing pages play an important role in supporting marketing campaign goals. Making it easier to find information and generate leads, promote a product, or drive sales.
To boost SEO: An optimized landing page can improve website visibility on search engines. Allowing you to target your audience or visitor and bring in more website traffic.
To measure and improve performance: Optimizing landing pages provide valuable insights into how users interact with the website. Allowing businesses to make data-driven decisions to improve performance over time.
Our Full 360 Website & Landing Page Service
At the end of the day, you are interacting with real people. And real people are very particular about what types of brands and messaging they respond to.
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An effective website goes beyond catching the eye of the user. It should be functional in providing the best user experience and showcasing your brand and value proposition. The imagery and design of a quality website will communicate just as much as the copy.
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A website shouldn't only be visually appealing and clear in its messaging. But it needs to be optimized for conversion rate. When you are spending all this money on acquiring traffic, you need to ensure that you are doing everything in your power to convert the traffic into customers. Otherwise, you are just leaving money on the table.
Responsive Design
Our landing page design service will look amazing on any screen, browser, device, and platform. We take our time to test it across many instances to see if the website fits our standards.
Creative Copywriting
Your landing page should reflect the distinct personality of your brand. Our team will craft copy that highlights what sets you apart from the rest, and speaks to your target audience.
Form Integrations
Our team will collaborate with your developers to integrate form submissions and phone call tracking with your existing marketing software and customer relationship management system.
Custom Integrations
We will take your website above and beyond. We will add in any custom integration that would take your website to the next level. Such as Google Maps integration, support chat, and much more.
Custom Imagery
We will collaborate with your team to capture custom images and work hard to find distinctive stock photography that fits your brand. After all, images tell a thousand words!
Research & Testing
We have a passion for testing and continually improving every aspect of our landing page design, including headlines, colors, copy, and form fields. There's always room for improvement.
CRM Integrations
We ensure that your landing page seamlessly integrates with your customer relationship management system. Whether you're looking to capture leads, execute email remarketing, or drive phone calls.
Google Analytics
We offer the highest level of expertise when it comes to Google Analytics. Providing you with granular reports on what products are selling, where the customer is on your site, and what they are clicking. The possibilities are endless.
SEO Optimized Pages
We understand the importance of SEO, and having a site that will rank well on Google, has become more and more important. Having a web developing team who understands what it takes to increase your visibility on Google to get more traffic and sales is a HUGE PLUS!
Create Memorable Web Pages
We hate webpages that lack production quality and don't express the business brand. They turn off your customers right before they even land on your website.
We don’t design ugly websites!
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The one thing we do great is create webpages that are memorable. Allow you to build trust with your user and drive them to take a desired action. Our team of designers uses their creative skills, knowledge, and experience in landing page design and understanding your business. To create beautiful websites and landing pages design that drives your visitors to take action!
We Go Above And Beyond!
Aside from digital marketing, we work with Business owners to increase customer retention and loyalty. That is achieved through in-house marketing strategies that can be implemented on a store level.
Our Web Design Tools
Prosper Media brings all the design and creativity. With help from the best tools in the industry to help achieve tremendous results.
